STEP IN THE FUTURE PRODUCT LAUNCH
Plascon
Dandelion Breeze, through its proven track record of service excellence was appointed by the paint and colour industry giant Plascon to host its “Step into the Future” 2012 product launch. This was then syndicated across three national cities: Cape Town(Cape Town International Convention Centre), Durban (Sun Coast Hotel) and Johannesburg (Helderfontein, in Kyalami) followed by five successful depot launches. At each of the launches there was a dynamic product display to showcase the varied range they had on offer to consumers. Their products ranged from their luxury brands to their more accessible brands. The entertainment included Caitlin “the flying violinist” who set the celebratory mood for the audience. The Stakeholders, distributors, media were all invited guests to the party where they were given the marketing strategies and collateral as Plascon celebrated 120 years as an industry leader. provide unchallenged customer service. Dandelion Breeze ,through its proven track record of service excellence was appointed by the paint and colour industry giant Plascon to host its “Step into the Future” 2012 product launch which was held in 3 cities namely Cape Town, Durban and Johannesburg followed by 5 successful depot launches in 2012.
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